Case Study: Dusty Juhl Technology Blog
As an area technology expert, Dusty needed a brand that was modern, fresh, and vibrant; just like our ever-changing technology. Dusty wanted to be seen as an expert resource in the region full of technology start-ups and he needed to stand out. Our branding exercise provided us insight into the technology space, the needs of those coming for Dusty’s resources and insight, and where we could help this client stand out.
When working on brands, we always take an iterative approach. We experiment with shapes and colors and fonts. With Dusty Juhl, our iterations included brand looks like:
The final logo brings out the dynamic world of technology and the unique place that our client plays in the area.